Ad Server: Crawler

Customization

The close button is optional.

You can customize the alignment and background color of the crawler to match the layout and color scheme of your web sites.

The crawler can easily be made responsive to show appropriately sized ads to desktop/laptop users, tablet users and mobile phone users for a better user experience.

Media Support

Graphic banners (GIF/JPG/PNG)

Flash banners

Custom HTML banners, including forms with CSS and JavaScript

Third-Party banners from agencies and ad networks such as Atlas, DoubleClick, MediaMind, PointRoll, Zedo and most others

Deployment

Deploying crawlers on your web site couldn't be easier. Our code wizard will generate all of the HTML code for you. All you have to do is copy and paste that code into the bottom of your web page near the body tag. </body> The code wizard also gives you the option to enable the close button and customize the background color of the crawler.

Recommendations

Crawlers are best implemented with 970x90 or 728x90 banners because they offer a lot of creative real estate without taking too much screen space away from your web site, but if you need to make a lasting impact try a larger 970x250 banner. Try refreshing this page. You'll see that we have 728x90, 970x90 and 970x250 banners in rotation to give you a better idea about their size.

Tablet users are best served a 728x90 banner, so that should be taken into consideration if you opt for the larger 970x90 banner size.

Add some extra padding to the bottom of your web page with CSS body{ padding-bottom: 200px; } to ensure it isn't covered up by the crawler.

Advanced Techniques

BORDER
Want to add a border to the top of your crawler? Simply add the following CSS to your stylesheet or place it just above the code for the crawler:
<style type="text/css">#crawler { border-top: 2px solid #000000; }</style> TRANSPARENT
How about making the background of the crawler partially transparent? Again, it just takes a little additional CSS to accomplish it:

Quirks Mode Considerations

If your web site happens to render in Quirks Mode you will need to correct that in order for the crawler to show up correctly in Internet Explorer, however, this can usually be accomplished by simply specifying a doctype if one is missing or by switching to a standards compatible HTML doctype.

The HTML5 doctype as well as all of the XHTML 1.0 or 1.1 doctypes, which are the most commonly used for modern or relatively modern web sites are already rendered in standards compliant mode and require no changes.

On older web sites that use HTML 4.01 you must use the complete doctype with system identifier which would be one of the following:

Ad Server Examples

Click and see examples of ways to run your campaigns with real examples.